ADVISOR
TRUST AND COOPERATION
IN OUR DENTAL PRACTICE.
"A bright smile can change a person's life, and we pride ourselves on helping our patients achieve that smile."
FOUNDER SIMPLE SMILE®
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2024 / Doctor of Dental Medicine,
Dr. med. dent. University of Zurich, UZH -
2019 / European Masters of Aligners (EUMAA), Dr. U. Windesheimer, Crailsheim (DE)
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2018 / Master of Science in Specialized Orthodontics (M.Sc.) at the Medical College of the University of Münster, Münster (DE)
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2013 / State examination and license to practice dentistry, University Medical Center Hamburg- Eppendorf (DE)
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Insigna - Digital Days, Dr. Ralf Dux / Dr. Jan-Philip Opitz, Düsseldorf (DE)
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CEREC Ortho Training, PD Dr. med. dent. Andreas Ender, Zurich
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Orthocaps Certification course, Dr. Wajeeh Khan, Hamm (DE)
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WIN Certification Course, Dirk Wiechmann, Münster (DE)
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Digital volume tomogram expertise
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Swiss Dental Association (SSO)
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Swiss Dental Association Zurich (SSO Zurich)
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Swiss Society for Aligner Orthodontics (SGAO)
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Società Italiana di Ortodonzia (S.I.D.O)
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German Society for Aligner Orthodontics (DGAO e.V.)
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German Society for Orthodontics (DGKFO)
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European Orthodontic Society (EOS)
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European Aligners Society (EAS)
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European College of Aesthetic Medicine & Surgery (ECAMS)
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American Association of Orthodontists (AAO)
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World Federation of Orthodontists (WFO)
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International Association for Physicians and Aesthetic Medicine (IAPAM)
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Dr. med. dent. Sahar Haroon is internationally recognized as one of the leading dentists with over 1000 successful treatments in the field of aesthetic orthodontic dentistry with Invisalign®, the worldwide market leader for tooth correction.
She was the first "Medical Director" of bestsmile, a successful Swiss medical retail start-up. She also built and managed the first Invisalign Center in Zurich Shop Ville, Smile Lounge by Swiss Smile Schweiz AG. She was also a partner of the Colosseum Dental Group, Jacobs Holding, a leading dental company in the pan-European market for dental services and is a certified Align Speaker. Her client base includes children, adolescents and adults as well as public figures.
"Passion for beautiful teeth" - She completed her dental studies at the renowned University Medical Center Hamburg-Eppendorf (UKE). In search of "bellezza dentale", Dr. med. dent. Sahar Haroon moved to Rome, Italy, in 2015. It was there that she first discovered the powerful potential of a beautiful smile. She was particularly impressed by the great joy that patients felt after undergoing esthetic orthodontic dental treatment. They felt much more self-confident than before. Some of them even found new courage to face life. This encouraged her to specialize in the field of orthodontics. She completed her Master of Science at the International Medical College Münster (IMC). During her additional studies, she also got to know some of the pioneers of orthodontics, including her mentor Dr. Marco Tribò, and has shared their passion for beautiful, healthy and straight teeth ever since. Her expertise in aligner treatments with Invisalign® has helped numerous patients to achieve a radiant smile and increased self-confidence.
Dr. med. dent. Sahar Haroon is known for her empathetic and patient-oriented approach. She takes the time to understand the individual needs and desires of her patients and create customized treatment plans. Her professional expertise and commitment to excellent results make her one of the most sought-after dentists in Switzerland. She is fluent in German, English, Farsi and Italian.
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2014 - 2023 / Orthodontist at the swiss smile competence center for dentistry, focus: orthodontics
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2007 - 2009 / Visting Professor University of Ferrara (IT)
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1982 / Doctorate in dentistry (Dr. med. Dent) at the Julius-Maximilian University of Würzburg (DE)
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1980 -2014 / Self-employed orthodontist in his own practice in Zurich, (CH)
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1972 - 1980 / Specialist dentist for orthodontics at the school dental clinic in Zurich, (CH)
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1969 - 1972 / Specialization in orthodontics, Center for Dental Medicine at the University of Zurich (CH)
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1962 - 1969 / Studied dentistry at the Center for Dental Medicine at the University of Zurich (CH)
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Swiss Dental Association (SSO)
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Dental Society of the Canton of Zurich (SSO Zurich)
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Swiss Society for Orthodontics (SGK) Past President
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European Orthodontic Society (EOS)
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American Association of Orthodontists (AAO)
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World Orthodontic Federation (WOF)
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Swiss Society for Orthodontics (ZGZ) Past President
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Federation de Dentistes Internationale (FDI)
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Dr. med. dent. Marco Tribó is a renowned Swiss orthodontist who stands out for his expertise and patient focus. With years of experience in the field of orthodontics, Dr. Tribó has already helped countless patients achieve a more beautiful smile and improved dental function.
His passion for his work is reflected in his empathetic and professional approach to his patients. Dr. Tribó is known for his individualized care and customized treatment plans tailored to the needs and wishes of each patient.
As an expert in his field, Dr. Tribó always remains at the cutting edge of technology and uses the latest treatment methods to achieve the best possible results. His patients appreciate not only his professional expertise, but also his friendly manner and commitment to their health and well-being.

Academic Advisor
Prof. Ralf Uwe Rössler
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2014 - 2023 / Orthodontist at the swiss smile competence center for dentistry, focus: orthodontics
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2007 - 2009 / Visting Professor University of Ferrara (IT)
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1982 / Doctorate in dentistry (Dr. med. Dent) at the Julius-Maximilian University of Würzburg (DE)
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1980 -2014 / Self-employed orthodontist in his own practice in Zurich, (CH)
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1972 - 1980 / Specialist dentist for orthodontics at the school dental clinic in Zurich, (CH)
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1969 - 1972 / Specialization in orthodontics, Center for Dental Medicine at the University of Zurich (CH)
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1962 - 1969 / Studied dentistry at the Center for Dental Medicine at the University of Zurich (CH)
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Swiss Dental Association (SSO)
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Dental Society of the Canton of Zurich (SSO Zurich)
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Swiss Society for Orthodontics (SGK) Past President
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European Orthodontic Society (EOS)
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American Association of Orthodontists (AAO)
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World Orthodontic Federation (WOF)
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Swiss Society for Orthodontics (ZGZ) Past President
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Federation de Dentistes Internationale (FDI)
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Prof. Dr. Ralf Uwe Rößler is a dentist and university lecturer specializing in periodontology and implantology. He is the founder and dean of the University for Digital Technologies in Medicine & Dentistry (DTMD) in Luxembourg.
His academic career began with a degree in chemistry in Heidelberg, followed by a degree in dentistry at Hannover Medical School and Justus Liebig University Giessen. He then worked as a research assistant and senior physician in the Department of Periodontology at the Center for Dental, Oral and Maxillofacial Medicine at the University of Giessen. Further teaching assignments have taken him to the Charité - Universitätsmedizin Berlin, a professorship at the Praxishochschule in Cologne and the DTMD University in Luxembourg, among others.
Prof. Rößler is a member of various national and international scientific associations. His research focuses on the development of biomaterials and tissue engineering. He holds patents for mixtures for use as bone replacement material in human medicine and for surface sealing.
With his extensive expertise and his commitment to innovation in dentistry, Prof. Dr. Ralf Rößler is an important figure in his field.
CO-FOUNDER

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Fabian Zurfluh is an experienced financial expert and entrepreneur with extensive experience in the financial management of companies - including as CFO and member of the Executive Board. He is also a lecturer in economics and accounting at a business school.
Fabian founded and manages ZeedOne GmbH, a company specializing in financial and strategic consulting for companies. His previous positions include positions at an auditing firm and a major bank.
He holds an EMBA from IE Business School, is a certified public accountant and Senator h.c. of the European Economic Senate.
This was the first time in more than 10 years I could have a dental procedure without any anti-anxiety drugs to assist. She really helps to make the patient comfortable and provides great treatment.
Many thanks for the efficient and professional treatment Ms. Sahar Haroon.
Trusting Dr. SAHAR HAROON was the best decision I have ever made. Do not waste your time looking around and getting second or third opinions.
Great Dentist/Orthodontist* I especially & HIGHLY recommend Dr. Haroon. She is great with patients that have strong dental anxiety*. She kept me calm and she was able to help me through my anxiety and I REALLY appreciated that*
She is THE DOCTOR* Dr. Sahar Haroon is very knowledgeable, professional and attentive. The result of her work is amazing, and I cannot be happier.
Doctor herself and her very helpful staff always made themselves available to guide me through some frustrating moments and made sure I have all the answers I need to understand the process and made me feel comfortable and reassured.
Thank you ALL at the office and many thanks to Dr. SAHAR HAROON.